Attrition Rates Are Increasing
People who drop out of network market’ing companies are quite common today. However, because of increas’ing awarene’ss about network market’ing recruitment &lsquo ;tricks&rsquo ;, information overload and saturation, more and more humans will be dropp’ing out of network market’ing companies !
In the past, humans are more concerned about support’ing their upline and be’ing loyal to their company. Today, there are so many busine’ss opportunities available out there that humans are jump’ing from one opportunity to another in a heartbeat !
They d0n&rsquo ;t want to wait 6–12 months before they break even (or get their first commission check like some humans d0). They want fast, relevant results &ndash ; just like what Google offers !
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Be’ing aware of the ris’ing attrition rates will give a network marketer a realistic expectation about the industry rather than jump’ing in believ’ing that motivation and hope will provide the ingredients for succe’ss in network marketing.
C hapter 3: Choos’ing The Right Network Market’ing Company

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Filed under: Chapter 2: Network Marketing In The 21 st Century
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